Autoconnect Suggestions

win-back - tips:
• Use spending total + average spend filters to hone in on your high spenders. Offer
them an attractive incentive to spend a certain amount on their next visit (ex: $100),
for example, 20% off their entire purchase, or double points. Then set up a spend
milestone auto-connect (ex: $100), and tie a track offer with either a coupon or
double points.
• Use visiting total filter and select those who have visited just once, let them know
that if they visit just one more time (or two, three, four, etc.), they’ll receive an offer.
Then set up a visit milestone auto-connect with the number of total visits you
would like the customers to have (ex: 2, 3, 4, 5, etc.) and attach the track offer
extension rewarding them with either a coupon or double points.

win-back - examples:
• Oh man, we really miss you! How about this, come in to [business name] and spend
[$xx] and receive [offer] - must set up spend milestone auto-connect to coincide with
this campaign
• Did you know you’re only [x] visits shy from [offer] at [business name]! What are you
waiting for! Come on by, we miss you
• Hey you! We miss you at [business name]! Come in this week to say hello and grab
[small offer]! [insert track offer]
• It’s been a while and honestly, we miss you at [business name]. Stop by this week to
cure our blues and grab [medium offer]! [insert track offer]
• It’s just not the same without you here at [business name]. It’s been a while and we miss
you. Come in this week for [medium offer]. [add track offer]
• We thought we had something special. What happened?? Come back to [business
name] this week for [higher offer] [insert track offer]
• Hey you! Remember [business name]? Well we remember you and we miss you! Stop
by anytime this week and get [higher offer]![add track offer]
• What happened to us? Come back to [business name] and grab [higher offer], let’s be
friends again. [insert track offer]

birthday - tips:
• Use the brands, categories or interests filter to offer your customers a custom
birthday message.
• Use the join date filter to give your customers who have been with you longest a
special birthday gift
• Use spending total, average spend, and visiting total filters to gift your VIP
customers something special on their birthday
• Create multiple birthday messages so your customers don’t receive the same
message year after year

birthday - examples:
• You love [brand, category, interest] and [business name] loves you! So to make your
birthday extra special, we’re giving you [offer on brand, category, interest]! - use track
offer extension to attach a coupon
• first birthday campaign (customer’s first year as a loyalty/communications member)
• Happy Birthday from [business name]! Come in during your birthday week, and
receive [item or discount the audience would enjoy - edibles audience should get
percentage off edibles purchase, etc.]
• Happy Birthday from [business name]!! Since this is your second birthday as a loyal
[business name] customer, come in during your birthday week and receive 2-for-1
[item that audience would enjoy]!
• Happy Birthday!! [business name] has everything you need to make your birthday
even more special! come in all week for [item or discount the audience would
enjoy]

daily deals - tips:
• Use the brands, categories, and interests filters to send specific daily deal campaigns
• Use the locations filter to send different daily deals to different locations
• Use the next visit time filter to run an effective ‘happy hour’

daily deals - examples:
Sunday - 1
• It’s Sunday Funday at [business name]! Come in any time today for 10% off [a product
that the interest segment would like to hear about - edibles, oils, etc.]. Today only!
Sunday - 2
• Kick back this Lazy Sunday at [business name] with 20% off on [a product that’s popular
with interest segment] when you purchase [a product that you want to be purchased
more]
Monday - 1
• Stop by [business name] for Medible Monday! Kick-off your week, with 15% off all day
on all edible purchases when you spend $50 or more!
Monday - 2
• Monday’s aren’t so bad at [business name]. Come by for Merry Monday and enjoy 10%
off all flower purchases when you spend more than $50. Today only!
Tuesday - 1
• It’s Twofer Tuesday at [business name]! Stop by any time today and receive 2
[product] for the price of one! Until supplies last.
Tuesday - 2
• It’s Tasty Tuesday at [business name]! Today only, stop by and enjoy [discount or offer]
on all edibles. While supplies last.
Wednesday - 1
• Happy Humpday from [business name]! Get over the week’s hump by stopping by for
[special, offer, or promotion]! While supplies last.
Wednesday - 2
• It’s Waxxy Wednesday at [business name]! You know what that means… [discount] on
all wax products today only! While supplies last.
Thursday - 1
• It’s Thursday! Toking Thursday, that is! Come in to [business name] and buy [product]
to receive [discount]. Today only while supplies last.
Thursday - 2
• It’s Thursday! Thankful Thursdays! And we’re thankful for YOU! To show our
appreciation, we’re offering [discount] today only at [business name]!
Friday - 1
• [business name] is celebrating flower Friday! Come in today for [offer] on all flower
purchases!
Friday - 2
• The weekend’s almost here! Stop by [business name] to snag the hottest deals to
kickstart your weekend like [offers].
Saturday - 1
• It’s Shatterday at [business name]! Come by and receive [offer] on all shatter purchases
today only! While supplies last.
Saturday - 2
• It’s the most chill day of the week - Shatterday! But Shatter isn’t the only thing [business
name] has specials on today! Stop by today only for [offers], while supplies last.

after visit - tips:
• Use the target wallet extension to prompt customers to fill out their information so you
can better target them in the future. You should include an incentive for them to fill out
their information and set up information given auto-connect to reward them once
they fill out their information

after visit - examples:
• Thanks for visiting [business name]! Let us know more about you and receive [offer]!
[insert target wallet to interest, birthday or profile]
• Thanks for visiting [business name]! To show our appreciation, we’re giving you [track
offer] when you visit again in the next week!
• Hey you! Thanks for stopping by [business name]! We look forward to seeing you again
soon. Next time, you can even skip the line! Check out our menu here [insert any link].
• Thanks for shopping at [business name]! Want to see how close you are too awesome
rewards? Click the link to check it out! [insert target wallet home]
• Thanks for visiting [business name]! Want to receive news, offers, and specials on your
favorite products? let us know what you want to hear about and you will! [insert target
wallet to interests]

delayed after visit - tips:
• Adding any link extension is a powerful tool to get more reviews for your business.
This is best to be sent at least 2-3 days after visiting so you can be sure that the customer
had some time to try the product out
• Use filters like brands and/or categories and use any link extension to take your
customers to your e-commerce website

delayed after visit - examples:
• Thanks for visiting [business name]! Enjoy [brand, category]? Then you may love
these products! [insert any link to e-commerce platform]
• Thanks for visiting[business name]! Enjoyed your visit? Please take the time to leave a
review [insert any link to review page].
• Thanks for visiting [business name]! We would love to hear about your experience.
Check out the link to fill out a short survey. Thanks! [insert any link to survey]
• We hope you enjoyed shopping at [business name]! We miss you so, come in this
week for [track offer]

after join - tips:
• This is a great way to ensure that your customers will come back to your store.
• Use track offer with a quickly approaching expiration date to ensure that they come
back to your store soon - the track offer doesn’t have to be a coupon, offering double
points is a great incentive to get them back in your store
• Create different join messages for different locations, spending total, average spend,
interests, categories, and brands, to give your customers a personalized feel
• Try offering a promotion to get low spenders to spend more on their next visit, and high
spenders to keep it up

after join - examples:
• hey [business name] fam! thanks for joining our program! As a thank you, we’re offering
[offer] when you visit again in the next 3 days! [insert track offer]
• Welcome to the [business name] fam! We’re so excited to have you as part of the crew,
that we’re offering you [offer] when you visit again in the next 3 days! [insert track offer]
• Thanks for joining [business name]’s loyalty program! You’ll now get rewarded for your
purchases! Want to see what rewards are available? click the link to check it out [insert
target wallet - home]
• Thanks for joining [business name] program! Want to hear about deals and offers
specific to your interests? Let us know what you want. to hear about by clicking the link
[insert target wallet - interests]
• Thanks for joining [business name] program! Looks like you love [interest, category,
brand]! Luckily we’re fully stocked! Come by and grab some more and grab [track offer]

information given - tips:
• This is best used in conjunction with another campaign or auto-connect
• This is also great right after uploading a list. Send a campaign right after uploading a list
asking for information, letting customers know that they will receive a reward once they
provide the information. (birthday, interests, email), and then create information given
auto-connects to reward them for completing the task(s)
• Insert the track offer extension with a bonus points offer to new customers to get their
loyalty kick-started

information given - examples:
• Thanks for telling [business name] about your interests! Since you like [interest] Come
by and grab [offer]! [interest track offer with preload image of the interest, if possible]
• We heard you like [interest], so we wanted to let you know about [offer] only at
[business name]!! [insert track offer]
• You like [interest]?? [business name]’s got it! Stop by and grab [offer]![insert track offer]

spend milestone - tips:
• Entice customers to hit spend milestones by sending campaigns letting them know that
they exist (ex: receive double points on your purchase when you spend a total of
$2000!)
• Implement the surprise and delight marketing strategy by setting up random spend
milestones to surprise your customers with an offer when they hit them
• If you have a point per spend ($1 = 1pt) loyalty program, setting spend milestones that
coincide with each reward tier, is a great way to let customers know that they can now
redeem rewards on a new level. You should attach the target wallet to the home page for this
auto-connect.
• You should attach the track offer extension to each spend milestone auto-connect

spend milestone - examples:
• Hey big shot! You’re now in [business name]’s [loyalty tier - green, bronze, silver, gold,
platinum, etc.]! That means you get [offer] on your next visit! [insert track offer]
• Woohoo! You’re now in [business name]’s [loyalty tier - green, bronze, silver, gold,
platinum, etc.]! That means you get [offer] on your next visit! Plus, you’re only [amount]
away from [next loyalty tier] where you’ll get [offer]! Keep it up!
• You just unlocked the next tier of rewards at [Business Name]! Check out all the cool
free stuff you can get! [insert target wallet to home]

visit milestone - tips:
• Use next visit time filter to hit your customers when they’re about to visit next
• Use any link extension on early visit milestones (<5), to let your customers know about
your online menu or other aspects of your business
• Use any link extension to customers who have visited more often (>5) to send
customers a survey

visit milestone - examples:
• We’re getting familiar! Thanks for being loyal to [business name]. To show our
appreciation, we’re offering YOU [offer]! [insert track offer]
• Wow, you must really love us. The good news is.. [business name] really REALLY loves you
too. How much? We’re offering YOU [offer], just for being you. You’re AWESOME! [insert
track offer]
• Hey, did you know you visited [business name] [number of visits] times? We feel so
lucky to have you as a customer, that we want to offer you [offer]! [insert track offer]
• Looks like you like [business name], and we really like you too. Ready to make it official?
We’d love it if you left us a review at [insert anylink].
• Want to skip the lines at [business name]? Place your order online and just stop by to
pick it up! [insert any link to your online menu/ordering platform]
• We have something special going on. But, did you know that [business name] also has
an online store? Check us out! [insert any link to your online menu/ordering platform]

big purchase - tips:
• This is a great way to incentivize customers to spend a certain amount at one time, send
a campaign letting customers know that when they spend a certain amount, they will
receive a reward
• Incentivize your customers to reach the next big purchase by including what that
the purchase amount is in this text message
• Include the track offer extension with either a coupon or bonus points attached to it.

big purchase - examples:
• You just spent [amount] at [business name]! Do you know what that means??[offer] on
your next visit! [insert track offer]
• Thanks for your purchase at [business name]! We’re that much closer to throwing a
pizza party! To show our gratitude, come in again this week and get [offer]! [insert track
offer]
• Wow! Thanks for your purchase at [business name], superstar! Want to hear more deals
and specials about the products you love? Let us know by clicking the link in this
message! [inset track wallet link to interests]
• Nice! You just unlocked [amount] bonus points at [business name]! Want more
bonuses? Spend [$xxx] and you’ll receive [offer]!

by join date - tips:
• These auto-connects can essentially provide a lifecycle marketing tool, and you should
utilize it as such. You can do this by setting certain time milestones and then setting
expectations for those milestones (by applying filters like visiting total, spending total,
and average visit), and a message for customers who have reached the milestone, and
those who haven’t quite reached the milestone and need some encouragement to get
there
• The best time milestones to set are at 7 days, and then every 30 days subsequently
• Be sure to utilize filters like: brands, categories, interests, locations, to give you customers
a more customized feel

by join date - examples:
• If the customer is doing well in the first week of the lifecycle (high spending total, high visiting
total, or high average spend): If [business name] could give out “customer of the week”
awards, you would get one! While we don’t have actual awards, we do have rewards!
Come by this week and receive [offer].
• If a customer is not performing up to par on the first week (low spending total, low
visiting total, or low average spend), should set up follow-up big purchase
auto-connect with the amount asked to spend: [business name] is so happy to have
you as part of our loyalty fam! To show our love, we’re offering double points when you
spend $xxx.

For even MORE examples of Autoconnect content to use, check out this page on Springbig Learnings!